www.quividi.com
Automated audience measurement using image processing
Quividi has developed an audience measurement solution to measure
the impact of out-of-home communication. Using a simple video
sensor, Quividi uses image processing technology to count actual
viewers and overall opportunities to see (OTS) while measuring
attention times and estimating the gender and age distributions of
audience.
Customers: GFK, JCDecaux, DDB Shop, SFR, Mediametrie, Intel,
Mitsubishi, Neo Advertsing, PilotTV, Mediametrie, Française Des
Jeux, La Poste, Castorama, Equidia,...
- Operational management of 150 customers in about 30
countries.
- VidiReports (data gathering software) product management.
- National award of the 2006 contest organized by the French
Ministry of Higher Education and Research
- Fundraising
- In charge of grant applications: JEI, CIR, OSEO (french
government tax cut for innovation and grant).
- Project management: Agile
- Dev: C++, MMX, django/python, MySQL
- OS: Windows, Linux (Debian/Ubuntu), MacOSX
- In charge of brand & website design